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BROWSE
Donna Grethen Promotional Card
Production Method
Letterpress
Design
Donna Grethen
Illustrator: Donna Grethen
Creative Director: Sung Hee Kim
Project Manager: Rachel Link
Pressman: Courtney Starr
Printing
Sagetopia
A good relationship between printer and designer leads to a quirky combination of perfect production and luscious line quality in this over-sized self-promotion for illustrator Donna Grethen.
Client
Self-Promotion
Quantity Produced
80
Production Cost
–
Production Time
2 Days
Dimensions (Width × Height × Depth)
6.5 × 6.5 in.
Page Count
–
Paper Stock
Neenah / Crane's Lettra / Fluorescent White / 110C
Number of Colors
2
Varnishes
–
Binding
–
Typography
–
Project Description
With an impressive client list and an illustration style perfect for letterpress, it was bliss the second Donna's beautifully hand drawn line quality hit the paper. We've had the opportunity to work with Donna on several design projects, so it was rewarding to create something just for her to show off her work.Production Lesson(s)
As with most letterpress projects, we learned something about our tools and resources. Whether it be learning exactly how paper stretches, ink viscosity effects the print, or that lever you really didn't quite understand until you hit and screwed something up. Each project leads to more confidence and the ability to push the limits.Sometimes cranking a letterpress is a little like riding a horse...except wearing spurs probably wouldn't help.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
September 18, 2012
Filed Under
Letterpress
Self promotion
Tagged with
crane lettra
illustration
letterpress
neenah
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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