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BROWSE
Client
Amy Kuchinsky and Jamie Gewurt
Quantity Produced
120
Production Cost
$2,900
Production Time
3 Weeks
Dimensions (Width × Height × Depth)
6.75 in × 5 in finished folded size
Page Count
Envelope + Main Invite/Folder + 4 Inserts, Bellyband + Collateral
Paper Stock
Strathmore Writing 130lb, Natural White Wove
Number of Colors
Front: 2 color Letterpress custom mixed colors
Rear: 1 color + blind emboss
Varnishes
–
Binding
Hand Finished and Assembled
Typography
–
I love it when a plan comes together! An assembled A-team of meticulous mock-ups, careful iteration, patient client, and willing printer save the day in this modular wedding invitation system. Mr. K, the team’s muscle, demonstrates his mechanical prowess as he effortlessly fashions the individual pieces into a working weapon of good design.
The value of trial and error and experimentation cannot be understated in bringing an innovative concept to reality. In all, more than 15 mockups were created prior to final printing specifications. This concept required managing both graphic (information) and physical constraints (mailing dimensions, folding requirements, letterpress accuracy). It wasn’t easy, but thanks to the experience and willingness to experiment by our printer and an understanding client, the project was both a learning experience for all involved and an ultimate success.
Amy and Jamie Wedding Invitation
Production Method
Letterpress
Design
The Design Directive:Richard Kuchinsky
Printing
Lunar Caustic Press
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Kelly Cree
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
March 9, 2012
Filed Under
Letterpress
Wedding materials
Tagged with
bellyband
collateral
envelope
invitation
letterpress
multiple items
wedding materials
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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