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BROWSE
Client
Jeremy Russel
Quantity Produced
75
Production Cost
$100
Production Time
3 Days
Dimensions (Width × Height × Depth)
11 in × 32 in
Page Count
1
Paper Stock
Brown Crate Paper
Number of Colors
CMYK
Varnishes
–
Binding
–
Typography
Arial
Here is a really cool party invitation that would give me a scare at first glance. The eviction notice packaging is a great design element that commands attention. The invitation features some interesting typography. It even somehow manages to make Arial look okay.
A friend was evicted from his home and had to move across town. He wanted to send out invitations which would serve a dual purpose: 1) to explain the reason for his move and 2) to invite everyone to his new place for a house warming party.
To ensure that the invites stood out in the mail we sent them in tubes marked with ‘EVICTION NOTICE OPEN IMMEDIATELY’ (This was the same marking Jeremy found on the envelope left stapled to his door by the sheriff). These markings ensured a 100% response rate within 48 hours of mailing the invitations.
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Cole Baldwin
Cole Baldwin
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
July 22, 2011
Filed Under
Posters
Tagged with
digital
poster
typography
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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