ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Client
Kissimmee Utility Authority
Quantity Produced
1,500
Production Cost
–
Production Time
1 Month
Dimensions (Width × Height × Depth)
9 in × 12 in
Page Count
46 + Cover
Paper Stock
Belly Band: Custom-made green paper with wildflower seeds embedded (produced by Porridge Papers)
Text: StoraEnso, Centura Matte, 100 lb Text
Cover: Starwhite, Soft Touch Sirius, 110 lb Cover
Number of Colors
Letterpress: 1 Spot
Offset: CMYK
Varnishes
Spot UV
Binding
Perfect binding
Typography
Helvetica Neue, New Baskerville
Keen viewers will quickly notice that this is a 2007 Annual Report, meaning it was designed in 2008, meaning we are breaking our own policy of keeping things current but, let’s face it, it’s not everyday that we receive a project that you can plant in your backyard (or in your windowsill garden). Chris Jones from Popcorn Initiative explains:
The concept behind this piece was to highlight the amount of growth the Kissimmee Utility Authority had experienced so we felt that having a belly band that could be planted was appropriate.
For this biologic belly band, Popcorn Initiative turned to Porridge Papers, who specialize in custom- and hand-made papers, to create the paper that comes embedded with wildflower seeds. So after you are done with the annual report, you simply moisten the paper and plant it. The rest of the annual report is handsomely printed on a nice coated stock that is peppered with green bursts of illustration that are spot varnished to glow off the page — you can’t plant those, though.
Kissimmee Utility Authority Annual Report
Production Method
Design
Popcorn Initiative
Design and art direction: Chris Jones
Photographer: Eric Sutton
Illustration: Kim Fox
Copywriting: Chris Gent, Tina Haisman
Printing
Letterpress: Porridge Papers
Offset: Designers' Press
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Armin
Armin Vit
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
December 3, 2009
Filed Under
Annual Reports
Tagged with
annual report
bellyband
seeds
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
2016 RUFA Annual Report
True Grit: Concho 2016 Annual Report
National Arts Council Annual Report 2014
CREATIVE REGION Annual Report
Intertain Annual Report