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2009

2017

ADV @ UNDERCONSIDERATION      Peek here for details

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BROWSE


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Client

Self-promotion


Quantity Produced

1650


Production Cost

$3,500


Production Time

2 Weeks

Dimensions (Width × Height × Depth)

20.75 in × 28 in


Page Count


Paper Stock

Neenah Classic Crest, Potomac Blue


Number of Colors

1 Spot

Varnishes


Binding


Typography

Custom lettering

 

As a combination of disclaimer and introduction I have had the pleasure of working with Toronto-based illustrator Ben Weeks on one project late last year, as well as sharing a cup of coffee sometime when he visited Brooklyn. He is both a fantastic illustrator/letterer and a friendly coffee sharer. (This doesn’t mean you have to ask us for coffee to get on FPO!). Knowing his work, it was great to receive a large promo from him in the mail that didn’t show any of his work, but instead it was a fold-out poster that depicted, in his signature wobbly style, all of his many loves, from Speak Up (circled in pink marker just for us), to NASA, to Paul Rand, to a number of design books and publications, and a myriad other things, all sweetly printed purple on an off-white paper. And, yes, coffee (or tea?) is one of his loves.

Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo --- Ben Weeks Has Many Loves Promo

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“Ben Weeks Has Many Loves” Promo

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Production Method

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Design

Design: Underline Studio
Illustration: Ben Weeks

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Printing

Andora Graphics

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Armin

Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

November 16, 2009

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Filed Under

Self promotion

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Tagged with





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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End