For the last decade Bill Ripley has been dreaming with starting a record label and printing press named Another New Calligraphy. With his wife Robyn Detterline by his side, the groundwork was set up for the creation, documentation and sharing of music and literature alongside handmade art and social consciousness. That is one tall order this couple has fully embraced:
A major element of Another New Calligraphy is honoring the tradition of tangible art objects that is sadly being forgotten by so many, tactile quality is a very important aspect of choosing materials for the releases. Everything but the CDs themselves is printed, cut, scored, folded, and glued by usn. There always seems to be a pile of something to do in our house, and we would hate to have it any other way.
Interspersed through the next five or so posts we will be covering three of their launching projects, starting by the book Kill Marguerite, by Megan Milks, which tells the story of a tormented young girl and her bullies surrealistically set within the confines and contrivances of a classic video game:
The author was eager to reflect the nostalgic aspect of the story in the book design, so I faked an 8-bit version of its characters, using an old photograph of my wife’s childhood friends as references. In addition to treating the title as some sort of vintage NES logo, I created internal illustrations and level screens, developing a way to break up sections of the story as though the reader was actually playing a game instead of reading a book.
Everything was printed using your everyday inkjet and laser printers we all deal with on a daily basis and hand bound with staples and hot glue.
Editor of FPO and co-founder of UnderConsideration LLC.
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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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