For Print Only

A Division of UnderConsideration

ABOUT      CONTACT      RSS

2009
–
2017

Anniversaries are meant to be celebrated, and centenaries are often accompanied by a unique story book, one that challenges designers to tell the story in a compelling and striking manner. Such was the case for Cacao Design in Italy, whose team succeeded in encompassing 100 years of the Boldrocchi Group — an italian metal factory that has reached worldwide leadership in the construction of metal fans — in an aluminum, curved volume.

Metal and its forms are the basis of the inspiration for this “design object”, a prestigious volume that tells a story and actuality of the firm, through a journalistic/biographic cut and a selection of high emotional impact images, moreover strengthened in the printing phase by using titanium silver ink mixed with CMYK to showcase the metals.

While the interior of the book is beautifully printed, with the metals truly the heroes due to the silver titanium ink, it was the shape of the book that first caught my attention:

The cover (and the back cover) is made with a foil of aluminium, which has been printed with two silk screen colors in order to have the graphic elements and text visible with a tone on tone effect and then curved in order to have this very unique effect. The whole brochure is curved, as a phisycal example of what Boldrocchi does in its business: at the end, they work with metal and create curved pieces good to be used as fans or other products.

Dailey Crafton Business Card

Recent Posts

←
Previous

→
Next

Lord Mandrake CD packaging

Boldrocchi Centenary Book

Production Method

Design

Cacao Design
Creative direction: Mauro Pastore, Masa Magnoni, Alessandro Floridia
Design: Alessandro Floridia
Photography: Matteo Gastel
Writing: Alberto Caspani

Printing

Fontegrafica