Recordings of Thin Consolation (RoTC)is a Brussels based record label that releases albums from a variety of artists in genres ranging from hip-ho,p to electronic, to jazz and does so in any manner needed, from 12-inch vinyl, to CDs, to MP3s. For the latest electronic jazz release, “Unavoidable Casualty,” by Back & Forth — which the web site describes as “The perfect soundtrack to drink hard liquor alone in a dingy bar” — RoTC, who happen to have a silkscreen studio named the Dr. Merlin Print Shop, opted for a triple-layered cardboard DVD-sized package. They say they like cardboard because it’s cheap and more malleable than plastic. But everyone knows that cardboard is simply awesome, no matter what. The layered cardboards then have a hole for the CD, lined with red or gray felt, which in turn has a hole drilled through it — they described it to us as an “aesthetic hole” and, as far as I know, graphic design could use more aesthetic holes. The feathery illustration, by Camille, is meant to convey the detailed nature of Back & Forth’s music and is silkscreened on the case and the CD itself. This is a look that could be described as Elaborate Cheap.
Editor of FPO and co-founder of UnderConsideration LLC.
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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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