Lubeznik Center For The Arts
by Firebelly

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12 months

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Case Study
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First Round case studies are online PDFs that reproduce, with accompanying narratives, the original presentations made to clients showing initial design explorations for logo, identity, and branding projects.

Case Study #008

Lubeznik Center For The Arts

By Firebelly

Sample Pages

About the Client

Lubeznik Center for the Arts is a world-class cultural hub located just outside Chicago in Michigan City, Indiana. The museum brings the local community together through eclectic events and exhibits that foster meaningful connections — from poetry slams to educational programming.

About the Project

Lubeznik was deep in strategic conversations with folks on their team while at the same time kick-starting many new programs. They were clearly ready for the next step. They came to Firebelly looking to re-imagine an aging and illegible identity and build a new website that would function as a portal to their content, workshops, and exhibitions — all while speaking to diverse audiences. They wanted to focus and re-frame the space’s offering, capturing more of the community beyond the die-hard art fans.

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