by Courtney Garvin

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2 months

In (Year)

2017 – 18

Case Study
Page Count


First Round case studies are online PDFs that reproduce, with accompanying narratives, the original presentations made to clients showing initial design explorations for logo, identity, and branding projects.

Case Study #007


By Courtney Garvin

Sample Pages

About the Client

Established in 2013, Inkwell is an executive search matching service. They work with forward-thinking companies to find highly educated and experienced professionals that are looking for unique work opportunities. Inkwell has an extensive network of candidates that they can tap into to find just the right match. In addition to their matching services, they advocate for more flexibility, diversity, and meaning in the workplace.

About the Project

Inkwell realized the branding they launched the company with no longer met the needs of their growing company. They were also at a pivotal point where they needed to better define the strategy of their business so I was brought in to help both with strategy and design.

What you get when you buy

You are buying access to see the PDF on this website and will not be able to download it to your computer. This is not because we are mean or don’t want you to have nice things but it is the one key agreement we made with the designers/design firms and their clients that have granted permanent access to their first round presentation who prefer that their files are not floating around in computers worldwide. It’s an understandable request and a fair compromise in exchange for getting the opportunity to see these presentations.

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Free sample case study

We have made our own — as in UnderConsideration — first round case study free so that you can see what a case study includes and looks like. Click here to check it out.