A Simple Puzzle
I’m a passive fan of game shows on TV: If one of them is on and there is nothing else, I’ll happily watch. But not complicated things like Deal or No Deal, I like simple things like Wheel of Fortune, The Price is Right, Family Feud and even that crazy 10,000 Pyramid show. I vividly remember when a channel, devoted solely to game shows, debuted in 1994. I couldn’t believe it. And I watched it. Couldn’t believe that either. But here we are, fourteen years later, and the Game Show Network is still on, even after different guises (abbreviated to GSN) and efforts to expand its programming with reality shows, it’s all back to basics with good, old fashioned fun.
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In Brief: Kiss This, Mexico City
Every now and then it’s worthy to remind us of the horrible perils of spec work. Whether designers should do it or not is really not the question, each person can decide what to do, but what’s clear is that the creative process and its manifestation is what suffers the most. A few months ago, Mexico City, through its Department of Tourism announced a contest to design the official logo for the city. Using the I♥NY logo as an example of what it wanted to achieve it then set the following parameters: The logo should depict the
Angel de la Independencia monument and it should revolve around the theme of
Bésame Mucho, the (rather lovely) song by Consuelo Velázquez. Anybody in the world could participate and vie for the prize of MX$1,000,000 (around US$73,000) to be filtered through a judging panel and the final winner selected by on-line voting. From 8,000 entries
five finalists have been selected (one has already been removed for copyright issues) and are available for voting. The results are disheartening (other than the
idea of No. 4). You can also see a number of the entries
on a Flickr pool;
this one is pretty fabulous (semi-NSFW). As a fellow Mexican and designer, it’s really sad to see this, Mexico City (
if Lance Wyman proved anything) could have an exciting and vibrant identity and someone leading the process, not just a silly contest that dangles money in front of people. So, dear Mexico City, here is a tip:
Hire a professional.
Thanks to Juan Carlos Hernández Cámara for the tip, who has a nice rundown (in Spanish) of each finalist.
Mexicana’s New Eagle
Since I travel at least once a year to Mexico and more often than not Mexicana offers the lowest price tickets I regularly find myself in their more-cramped-than-usual seats surrounded by an overall aging identity and look. The old Mexicana logo also suffered in that it resembled its biggest competitor, Aeromexico which, overall, has built a much stronger and sophisticated visual identity. Last week, Mexicana unveiled a remarkably different identity to separate it from its competitor.
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(Total Number of Pages in December 2008: 2)
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