The University and College Designers Association (UCDA) recognized that great print design work isn’t always “four colors plus some” by adding a new category to its latest annual design competition: “Best use of color in a printed publication-two colors or less.”
This is exciting news for me (a designer for academia) because I have the blessing/curse of often working on projects with strapped budgets. Less money to play with for BIG print jobs usually means occassionally having the exciting challenge of working around sacrifices in the number of inks possible to use or in choice of paper.
Because of these budget conscious circumstances, I am always excited to find inspiring design pieces — on the Web or in my mailbox or books and magazines — that are interesting, fun, and/or splashy without being your average full-color bonanzas.
So show me your snappy stuff (or the stuff of others) that you totally dig that might have been a bit restricted in budget!
If you need a place to host an image, send me a quick email at joyolivia@yahoo.com with your file attached and I’ll toss ‘em online in my server space over my lunch hour.
This is a postcard I created last spring for an annual dinner held by the University of Chicago for some of its donors.
I used two PMS colors for the design, which was printed on a nice, smooth cream cover stock. It was enclosed in an A7 envelope with a smaller (matching) reply card and envelope.
On Jul.24.2003 at 09:44 AM