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Lead Image

Lead Belly Box Set

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Production Method

Offset

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Design

Visual Dialogue

Art Director: Fritz Klaetke
Designers: Fritz Klaetke, Kimber Lynch, Julie Ostrow
Photographers: various
Writers: Jeff Place, Bob Santelli
Production Manager: Mary Monseur

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Printing

Tri-Plex Packaging

The first of its kind, Boston-based agency Visual Dialogue presents a career-spanning large format book and box set of “one of the most fascinating characters in American music”. 

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Client

Smithsonian Folkways Recordings


Quantity Produced

10,000


Production Cost


Production Time

75 Days

Dimensions (Width × Height × Depth)


Page Count

140


Paper Stock


Number of Colors

Book: 4-color (cmyk)
CDs: 3 PMS colors

Varnishes

Matte PP lamination


Binding

Hard-bound book, section sewn, lay-flat binding


Typography

Augustea
General Merchant JNL
Brenham JNL
Clarendon
Futura
Franklin Gothic

This piece is available for purchase for $89.98


Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set
Lead Belly Box Set ---

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Project Description

From his discovery in prison to his genre-defying repertoire to his influence on musicians that continues to this day, Huddie Ledbetter—€”better known as Lead Belly—is one of the most fascinating characters in American music. Following up our Grammy-winning Woody at 100, we worked closely with Smithsonian Folkways to present a complete picture in the definitive Lead Belly boxed set. The package traces his life verbally, visually, and aurally through a 140-page, 12" × 12" book (referencing the original LP covers) and five discs of career-spanning music.

Production Lesson(s)

In order to make keep it affordable (under $100) we had to print the book in China. Getting accurate proofs from China never seems to be straightforward. The text pages were no problem, but at times the subtle gray-on-gray cover seemed to get lost in translation.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

May 13, 2015

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Filed Under

Books
Music Packaging
Offset

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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