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BROWSE
Ez Office Aide Self-Promotion Kit
Production Method
Offset
Design
Somewhere Else
Printing
Chuan Boon Printing
Singapore-based Somewhere Else’s humorous, direct mail self-promotion kit—aimed at corporate and larger businesses— includes everything you may need to spice up cubicle life: tiny posters for inspiration, a ruler with included comb and nail file for primping before a meeting, and stickers to remind you not to f*ck up.
Client
Self-promotion
Quantity Produced
500 sets, 150 Stencils
Production Cost
$2,225
Production Time
1 month
Dimensions (Width × Height × Depth)
Envelope: 6.3 × 9 in.
Introductory Card: 4.7 × 7.4 in.
Grey Board Backing: 5.8 × 8.3 in.
Page Count
–
Paper Stock
Woodfree Sticker Sheet / 80gsm
2mm Grey Board
Fancy Paper / New Aurora / 90gsm
Woodfree Envelope / 100gsm
Number of Colors
4C
Varnishes
–
Binding
–
Typography
Freight Sans
Benton Sans
Univers
Project Description
A self initiated project to promote the studio. The intention was to find an interesting way to engage corporate and larger businesses.The concept revolves around creating a kit that can be helpful and relevant to an office worker. Items within the kit include: A multi-purpose stencil that helps budget conscious office workers save glue or file their nails for eg.; an aggressive set of sticker labels to help workers organise their belongings; a sticker set of little "useful" items workers can use to decorate their supposedly drab office cubicles and lastly, a set of mini inspirational posters that seeks to cheer users up.
Production Lesson(s)
Deciding on what to self-produce was the toughest part as there so many items we could choose to do, but we managed to finalize on one that suits the purpose, the budget, the timeline with just the right amount of humor.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
February 25, 2015
Filed Under
Offset
Self promotion
Tagged with
direct mail
office supplies
ruler
stickers
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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