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BROWSE
Client
Self-Promotional
Quantity Produced
1,500
Production Cost
–
Production Time
1 Day
Dimensions (Width × Height × Depth)
3.5 in × 2 in
Page Count
–
Paper Stock
French Paper, Muscletone Black, 140 lbs
Crane, Lettra, Flourescent White
Number of Colors
1 Spot
Varnishes
–
Binding
Duplex
Typography
Chalet Comprime
Mama’s Sauce, a letterpress and screenprinting studio in Orlando has made some nice self-promotional business cards. What stands out about these cards is the atypical method of inking and pressing. In this case the type is knocked out on the plate during pressing which makes it appear embossed. And if that wasn’t enough, the cards are duplexed for extra thickness.
We wanted to make a card that was super simple, yet very complicated. Something that at first glance would seem easy to figure out, but after touching would have the recipient asking how it was done, even if they’re a printer themselves.
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Cole Baldwin
Cole Baldwin
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
September 20, 2011
Filed Under
Business Cards
Tagged with
business card
crane
french paper
french paper muscletone
letterpress
lettra
self-promotion
spot ink
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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