The Brand New Conference is a one-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New. The conference consists of eight sessions offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms.

The Brand New Conference is organized and hosted by UnderConsideration co-founders Bryony Gomez-Palacio and Armin Vit.

Snapshots of the 2012 conference in New York

All photos by Eric Ryan Anderson. More on Flickr.

Snapshots of the 2011 conference in San Francisco

All photos by Steve Maller. More on Flickr.

Snapshots of the 2010 conference in New York

All photos by Eric Ryan Anderson. More on Flickr.

This Year’s Identity

Is the conference identity “hardcore”? Decide here.

Hotel Discount

Ace Hotel
20 West 29th Street
1. Book online
Use this link: acehotel.com/nyc-brandnew
(Loads super slow, so be patient)
2. Book by phone
(212) 679-2222
Mention “Brand New Conference”.
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Medium room discounted rate is $369.00
Small room discounted rate is $299.00
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Must book by August 9, 2013

Colophon

Typeface used:
Neue Haas Grotesk by Christian Schwartz

Web fonts service:
Fonts.com from Monotype, one of our Presenting Sponsors.