Book Recommendations

A discerning selection on books about logo design, the designers that create them and the meaning of branding. More or less. If you see something missing, please let us know and we will add it if appropriate. This list will be updated regularly — look for the icon.

Jump to: Individuals & Groups / Compendiums / Technique / Miscellaneous / By UnderConsideration

Last updated: January 2010

Individuals & Groups

Otto Neurath by Nader Vossoughian

Vignelli From A to Z by Massimo and Leila Vignelli

Otl Aicher by Markus Rathgeb

Lester Beall: Trailblazer of American Graphic Design by R. Roger Remington

Paul Rand by Steve Heller

Brand Apart by Joe Duffy

Corporate Diversity: Swiss Graphic Design and Advertising by Geigy 1940 – 1970 by Museum für Gestaltung Zürich

Compendiums

Logology by Victionary

Logo Design Love by David Airey

Marks of Excellence by Per Mollerup

Logo by Michael Evamy

Masters of Design: Logos & Identity: A Collection of the Most Inspiring Logo Designers in the World by Sean Adams

Logo, Font & Lettering Bible by Leslie Cabarga

Logo Savvy: Top Brand Design Firms Share their Naming and Identity Strategies by WOW Branding

TM, Trademarks Designed by Chermayeff & Geismar by Chermayeff Geismer Inc

C/ID: Visual Identity and Branding for the Arts by Angus Hyland, Emily King

Technique

Logotypes & Letterforms by Doyald Young

Fonts & Logos by Doyald Young

Dangerous Curves: Mastering Logotype Design by Doyald Young

Miscellaneous

Look Both Ways: Illustrated Essays on the Intersection of Life and Design by Debbie Millman

Branding: From Brief to Finished Solution by Mono

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler

The Dictionary of Brand by Marty Neumeier

The Brand Gap by Marty Neumeier

Books by UnderConsideration

Flaunt: Designing effective, compelling and memorable portfolios of creative work by Bryony Gomez-Palacio and Armin Vit

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design by Bryony Gomez-Palacio and Armin Vit

Women Of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers by Bryony Gomez-Palacio and Armin Vit

The Word It Book: Speak Up presents a gallery of interpreted words by Bryony Gomez-Palacio and Armin Vit